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THE SALT LAB

Educational hub for everything bath, body, and wellness

Education and insight into bath, body, and wellness ingredients, formulations, and practices.

The Salt Lab is our educational resource center, created to share ingredient knowledge, formulation insights, and industry expertise. From in-depth ingredient references to DIY recipes, private label education, and sustainability practices, this space is designed to support informed decision-making across every stage of product development and use.

BLOG / JOURNAL

Our Blog & Journal shares insights from our team on ingredients, formulation, wellness trends, and behind-the-scenes perspectives from our manufacturing and development process.

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View All Articles

RECIPES & DIY

Create your own bath and body products with our curated collection of recipes and DIY guides. We share formulations that use natural ingredients and clear processes to help you achieve consistent results at home or for your brand.

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View All Recipes

INGREDIENTS DIRECTORY

We believe transparency starts with understanding what goes into our products — and why. Our Ingredients Directory is a curated reference of the ingredients we commonly use across our formulations, along with their purpose and role in bath, body, and wellness products.

View Ingredients Directory
View Ingredients Directory

STORIES

Read brand stories, behind-the-scenes updates, and thoughtful perspectives from our team and community.

View All Stories
View All Stories

PRIVATE LABEL EDUCATION

Access practical content for building private label bath and body lines, from planning and formulation to launch readiness.

View Private Label Articles
View Private Label Articles

INDUSTRY INSIGHTS

Stay informed with industry-focused insights on trends, regulations, and market shifts in bath, body, and wellness.

View Industry Insights
View Industry Insights

SUSTAINABILITY

Discover how we approach sustainability through sourcing, responsible formulation, and long-term product stewardship.

View Sustainability Articles
View Sustainability Articles
Private Label Education

Private Label Education

Our Private Label Education resources are designed to help you understand the fundamentals of creating and launching a bath and body brand. These articles cover topics such as formulation considerations, packaging options, regulatory requirements, and what to expect when working with a manufacturing partner.

Explore Private Label Education

Sustainability & Sourcing

We believe responsible formulation starts with thoughtful sourcing and long-term decision making. Our approach to sustainability focuses on ingredient selection, supplier relationships, and manufacturing practices that support quality, consistency, and accountability.

Sustainability
Sourcing

While sustainability can take many forms, we prioritize working with trusted suppliers, sourcing ingredients with clear documentation, and continuously evaluating our processes as materials and standards evolve.

LEARN MORE ABOUT OUR SOURCING PRACTICES

PRESS / MEDIA

Midwest Sea Salt Company has been featured in publications and media outlets that highlight craftsmanship, formulation expertise, and the evolving bath and body industry. Below is a selection of press mentions and media references.

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